Typical Seller Costs When Selling a Home in Georgia

Every seller should understand the standard transaction costs involved in a home sale. These vary slightly by situation, but commonly include:

• Real estate agent commissions
• Closing attorney fees
• Title and recording fees
• Prorated property taxes
• HOA transfer or disclosure fees when applicable
• Negotiated repairs or concessions

These are normal transactional expenses. But the real question is:

What is being done to earn that commission?

Professional Visual Marketing

• High-end professional photography
• Video walkthrough tours
• Drone photography when appropriate
• 3D virtual tours and interactive floor plans
• Professionally written property descriptions and copywriting

Today, buyers meet your home online first — and first impressions happen in seconds.

Pre-Listing Preparation Strategy

• Staging and layout guidance
• Decluttering and preparation plans
• Pricing strategy based on real-time market data
• Timing guidance for maximum launch impact

A strong sale begins before the sign ever goes in the yard.

MLS and Platform Exposure

• Professional entry into Georgia MLS, showcasing all listings across the statewide MLS network
• Syndication to major real estate platforms and home search websites
• Optimized listing descriptions for maximum visibility
• Strategic positioning in buyer search results

This ensures your home is seen everywhere serious buyers are searching.

Custom Property Promotion

• Social media marketing campaigns
• Targeted buyer exposure across multiple platforms
• Retargeting campaigns that re-engage interested buyers
• Email marketing to buyer databases and agent networks
• Open house planning and promotion

This is how early momentum is created — often within the first week of listing.

A Dedicated Marketing Team

• Social media strategists
• Blog and content writers
• Graphic designers
• SEO specialists
• Advertising and campaign managers

This team supports JoJo’s entire brand presence — generating ongoing buyer traffic and visibility that benefits every listing she represents.

A Custom SEO-Driven Website

• A professionally built real estate website optimized for search engines
• Neighborhood spotlight pages
• Relocation and buyer-focused content
• Market update blogs attracting active home shoppers
• Continuous SEO improvements driving organic traffic

This means buyers searching for homes in Macon and Middle Georgia are continually finding JoJo’s platform — and therefore, your listing.

Off-Site SEO and Online Authority Building

• Search engine authority development
• Local market visibility strategies
• Link-building networks
• Brand recognition across real estate search ecosystems

This expands exposure far beyond a single listing page.

Buyer Databases and Follow-Up Systems

• Established buyer and relocation databases
• Automated follow-up systems
• Email campaign tools
• Targeted buyer outreach

Your home is placed directly in front of real buyers already searching for properties in Middle Georgia.

Performance Tracking and Analytics

• Online traffic monitoring
• Campaign performance data
• Showing feedback tracking
• Market response analysis

If adjustments are needed, strategy shifts are guided by data — not guesswork.

What Happens When Marketing Is Minimal

• Low-quality photos
• Weak online visibility
• Limited buyer reach
• Slow market response

This often leads to longer time on market, price reductions, and missed opportunities.

The difference isn’t luck. It’s preparation and investment.

Thinking About Selling?

If you’re considering selling your home, JoJo would love to show you exactly how her Listing Launchpad strategy would work for your property.

A clear, personalized plan designed for your home and your goals

Let’s talk — and launch your home the right way.